Like else where, Social media has played a major role in popularising the Micropigmentation procedures in India. Since year and a half or so, across all the major cities of India, the number of queries related to various micropigmentation procedures is on a constant rise. Specially in demand are Eyebrow microblading and vitiligo camouflage. Scalp micropigmentation is picking up as well at a fast pace. The micropigmentation industry in India is expected to see a steep rise in next few years and it is the right time for those who are either already into beauty business or even those who are looking forward to explore a new independent career option for themselves, to get themselves trained and start building up their portfolio, so that they are at a positive advantage when the industry is booming.

As a trained micropigmentation artist you have a choice to either join as a resident micropigmentation artist at an established cosmetic clinic, beauty saloon or set up your own studio and as well freelance.
Many artists have their favourite micropigmentation procedures and sometimes they chose to focus their career exclusively in that particular field. This may be PMU, SMP or Medical micropigmentation etc. Usually one finds his/ her call during the training course itself or later during active micropigmentation practice.

Other than the basic infrastructure the cost of setting up your own setup depends on the quality of equipment and material that you chose. One of the most important investment though is a high quality training. Many practitioners try to learn the basics from online videos, but they soon realise that its the hands on training under the guidance of experienced micropigmentation practitioner that imparts the right skills and knowledge to make the right cut in the industry.
Dermakraft from the very start has focused on providing quality care and services through its various holdings and lately with the establishment of its academic wing – ACADMiPi has announced its foray into high quality yet affordable training for aspiring micropigmentation professionals in India.

ACADMiPi has received students from various countries and professional backgrounds ranging from cosmetic physicians, dermatologists, beauty professionals to tattoo artists of repute.
Some of the students felt so ready after the course that within a weeks time they earned back more than what they had invested in for the course fees! ACADMiPi strives to train its students not only for a successful career in the field but also to instill a progressive and ethical approach to be able to rise as innovators in the field.
So if you consider yourself ready, this is the right time to take a step ahead into the micropigmentation industry. Training, practice, quality, empathy and innovation are some key words that shall help you move forward in this field!

Really…? An Eyebrow clinic? Is there something like that? Those were the questions that were thrown across me when I shared my idea with some of the people who actually didn’t knew me well. But my colleagues were open to this idea. They knew how I arrived at it and why. I had been working at a Skin and hair clinic in Pune where I primarily looked after the patients with hair issues. Many a times I would come across resistant cases of alopecia areata where patients had lost their eyebrows and no medical treatment was getting them back what they wanted, the well laid out set of hair framing their eyes- The eyebrows. Many patients had lost their confidence due to that. Many of these were still fine with loss of scalp hair because they could cover it up with scarf or a cap but the eyebrow loss showed up right on their face and this distressed them because people would question them a lot and used to connect it with some kind of cancer and what not.

Why is eyebrow so important? What difference does it make to the face?

If you realise, other than its functional use on the face it does play a big role in social life of a person as well. Eyebrows express emotions of a person like no other feature of face can. When you are happy, your body opens up and so does your eyebrows. When you are sad, your body language is droopy and so are the eyebrows. Be it excitement, be it anger, be it frowning, whatever emotion you may think of, Eyebrows are the prime mechanism of expressing them. Try it out ! Who would not want this capacity of expressing emotions to be revived.

It was then, back in 2016 while searching for solutions for loss of eyebrows to alopecia areata that I came across what is called with many names: Microblading, micropigmentation, eyebrow permanent makeup, and I researched a lot about it and once I felt that i have learned and practiced enough, I did it on a patient who had very scanty eyebrows. The patient was very happy with the results. But I wasn’t really satisfied with results. I was expecting more finesse from my work. So I decided to take a formal training in the field and headed to Bangkok for a course in micropigmentation. This course introduced me to various facets of Permanent makeup industry.

After I came back, I started offering the treatments for both restorative and cosmetic clients. Since I had long experience in working on Bo.tox lift of eyebrows and other corrections with medical techniques I was in a position to provide a comprehensive solution for eyebrow issues of patient. As I followed the latest updates in the field from various international sources and forums, I was sure that this is something which requires a dedicated setup and time and resource investment. That is when I came up with idea of setting up a dedicated Eyebrow Clinic- Browtannica offering micropigmentation and allied aesthetic and restorative services for eyebrow enhancement.

We also offers subsidised restorative micropigmentation procedures to patients suffering from alopecia areata and cancer through its associate non profit initiative Hellopecia. The road is wide open ahead, and the field of micropigmentation is expected to see a sharp rise in near future. To cater to this demand, and maintain high standards in aesthetics and hygiene, Browtannica’s academic associate AcadMiPi, has started a special wing- Browcademy offering detailed courses in the signature Browkraft technique to the interested candidates. From a small abstract idea to today Browtannica, with its signature Browkraft technique, is emerging as the most sought after Eyebrow micropigmentation brand in India.

By: Dr. Gaurav Raj Chhabra

The balance between functionality and aesthetics is as important and delicate as is between procedural techniques and the art of crafting the desired outcomes. Beauty, being an extremely complex notion to be delving into here, we at Dermakraft, for all practical purpose, explore it in terms of simplicity and organicity in crafting individualised solutions for the desired outcomes in our clients.

At Dermkraft, our job is not to point out the ‘imperfections’ you might seem to have, and that too by the standards set out by the beauty ‘industry’, but is to explore, how, the abstract concept of beauty fits into your daily material world and how we as skilled and trained professionals can support you in making informed decisions and choices in this regard. The idea is not to make you look like a decked up version of yourself but rather to skill fully play on what you are gifted with and fill in the gaps, to make the picture of beauty more holistic, so that the memories you make in front of mirror are informed ones; informed about the true nature of beauty and reinforce the idea that body is but a cloak that we wear on this journey; nevertheless, let’s dress as we like! One, who develops an understanding for this, shall also be in a better position to strive for exploring the true place of beauty on the bigger canvas that is life.

At the end, it is not the procedures that shall make you happy, nor is it the looks that you achieve that will make you happy alone, it is finally how satisfied you are and in how much alignment you are with the holistic concept of that, which is at the core of ‘beauty’. That journey, is YOUR’s alone and Dermakraft aims to be just a milestone along the way, to offer you the joy, peace and right push that you rightfully deserve to continue on your journey.